IIFL FINANCE : PLACED IN A PRIME POSITION
IIFL Finance is one of the leading non-banking financial companies (NBFCs) in India. It offers various products such as home loan, gold loan, business loan, microfinance and construction loan. The company focuses on both the frontiers i.e. physical expansion of branches and digital adoption for better customer service and higher market penetration. Their major focus is to provide services to that part of society that is underserved by the financial services’ companies and to achieve this they are expanding their business in Tier II and III cities at an exponential pace. The company’s branch network is equally diversified across the country. As of FY22, 87 per cent of the company’s branches were in Tier II and III cities.