DSIJ Mindshare

Binance announces strategic partnership with YG Entertainment

The growth of NFT is paving the way for a change in the paradigm of the music and K-pop industry by serving more than just a consumption purpose for fans. 

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As part of the strategic partnership, Binance and YG will cooperate on a range of blockchain projects, including collaborations in the NFT space. Binance will provide NFT platform & technology infrastructure while YG would supply NFT content and gaming assets.  

Worried about crypto crash? Heres a smart piece of advice by Ashish Singhal from CoinSwitch Kuber

Here’s one way to think about the bear markets

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In 2021, crypto stood firm during the peak pandemic and brought in an era of NFT as well as Metaverse tokens. NFT sales volume nearly touched the mark of USD 25 billion. Many start-ups and large companies including the likes of Nike & Facebook are betting big on these themes.   

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