DSIJ Mindshare

Insurance penetration to get emphasis; SBI life insurance and ICIC pru life insurance see action

Neerja Agarwal 0 12239 Article rating: 3.0
As India stands under penetrated in terms of insurance penetration and more so in the BPL category and rural India, Government is planning to utilise the PM Jan dhan yojana accounts to extent the micro insurance and pension scheme through these accounts. These measure are positive for the bank as it can lead to higher account openings and also more financial discipline of saving and insurance
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