PDS Multinational Fashions hits fresh 52-week high! Whats cooking?

The new name ‘PDS Limited’ associates with the core values of integrity, transparency, and customer-centricity and positions the brand as a global, collaborative, digital and ethical platform.

PDS Multinational Fashions has recently announced that the prominent PDS Platform is further augmenting its ‘Brand Positioning’ and ‘Corporate Governance’. The company is no longer just a fashion company, over the years it has evolved into a truly global design and innovation-driven plug and play platform.

Intending to exemplify simplicity and agility, the company has changed its name to “PDS Limited” (subject to required regulatory approvals). The new name ‘PDS Limited’ associates with the core values of integrity, transparency, and customer-centricity and positions the brand as a global, collaborative, digital and ethical platform.

The company is gearing itself for the next phase of growth, which is driven by expanding geographic footprint, catering to new categories and increasing wallet share through strategic sourcing agreements. Such a robust corporate governance framework enables the company as well as its key entities to benefit from an experienced and diverse Board of Directors.

Digitization is one of the key priorities of the company to enable innovation, efficiency, and the creation of multi-channel business opportunities both horizontally and vertically. Hence, the company has encompassed the word 'Digital' in their new logo. The company also has recently revamped its website to showcase the new and contemporary approach.

They have further augmented its Board with the appointment of two new directors. With this addition, PDS now has five new directors on their Board. With the diversity, experience, and global backgrounds, let's hope the new Directors will steer the company in its next phase of growth. PDS will continue to gain from the immense expertise of Deepak Seth as Non-Executive Chairman and Pallak Seth as Non-Executive Vice-Chairman, who will continue to serve the PDS Board.

Further, Tarun Khanna a Jorge Paulo Lemann Professor at the Harvard Business School, and Faiza Seth, co-Founder of PDS Multinational, ex-Lehman Brothers with MBA from the Graduate School of Business at Stanford University are part of PDS’s Advisory Board. Additionally, Sunil Srivastav, ex-Dy Managing Director Corporate Accounts Group in State Bank of India, has joined the Board of Directors of Techno Design (HK), a key subsidiary of PDS.

To quote Sanjay Jain, Group CEO, PDS Multinational Fashions from a filing with the exchange, “We have evolved as our clients’ business have evolved over the years. We have grown and tailored our service offerings to suit their uniqueness. Our goal has always been to facilitate our clients with end-to-end solutions. With the keen design sense, extensive industry experience, and adoption of the latest technologies, PDS is enabling the retailers and brands around the world to cater to the fast-evolving tastes and preferences of consumers.”

Shares of PDS Multinational Fashions zoomed 10 per cent during intra-day on Thursday, December 9, to record a fresh 52-week high of Rs 1,745 per share on BSE.

Keep a close eye on this counter for more action!