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Multibagger Penny Stock to Keep Under Radar As Company Collaborates with Sathya Agencies Pvt Ltd to Expand Retail Presentence in South India
Kiran Shroff

Multibagger Penny Stock to Keep Under Radar As Company Collaborates with Sathya Agencies Pvt Ltd to Expand Retail Presentence in South India

The stock gave multibagger returns of 325.5 per cent from its 52-week low of Rs 15.04 per share in just 1 year.

Cellecor Gadgets Limited, one of India's fastest-growing consumer electronics brands, is pleased to announce a collaboration with Sathya Agencies Pvt. Ltd., the biggest large-format retailer in South India. Through this collaboration, Cellecor aims to strengthen its presence across Tamil Nadu, Pondicherry, and Andhra Pradesh, leveraging Sathya's extensive network of over 330+ showrooms and mobile stores.

Founded in 1983 in Tuticorin, Tamil Nadu, Sathya has grown from a modest venture into a retail giant with a turnover of approximately Rs 2,500 crore. Known for its wide product range, quality offerings, and competitive pricing, Sathya is a trusted destination for home appliances, electronics, kitchenware, and mobile gadgets. Its branches across the three states offer exceptional customer experiences, including no-cost EMI options, exchange offers and seasonal. The company’s growth story is rooted in its unwavering dedication to quality, affordability, and a deep understanding of consumer preferences, making it a household name across the region.

With this partnership, customers in Tamil Nadu, Puducherry, and Andhra Pradesh will now have direct access to a wide array of Cellecor products, including Smart TVs, Smart Gadgets, Mobile phones, and Home Appliances, at Sathya retail outlets. Cellecor has received its first purchase order from Sathya Agencies valued at Rs 25 million, marking the beginning of an anticipated business of Rs 600-800 million over the next 12 months. The collaboration aims to enhance the shopping experience for customers, particularly those who value the in-store experience of seeing and handling products before making a purchase, creating a unique retail experience across South India. The partnership seeks to bring value for money electronics and home appliances to consumers, enhancing everyday life. This collaboration underscores Cellecor's commitment to expanding its market footprint and delivering exceptional value through technology-driven products

According to half-yearly results, the net sales increased by 103 per cent to Rs 425.71 crore, Profit before tax (PBT) increased by 106 per cent to Rs 19.67 crore and net profit increased by 108.3 per cent to Rs 14.62 crore in H1FY25 compared to H1FY24. In its annual results (FY24), the company reported net sales of Rs 500.45 crore, PBT of 20.71 crore and net profit of Rs 16.09 crore.

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About the Company

Cellecor Gadgets Ltd, founded in 2010, is an Indian company that sells consumer electronics under its brand name. They focus on providing affordable options for various devices, including smart TVs, mobile phones, smart watches, earphones and various accessories. Cellecor outsources the manufacturing of these products and then distributes them through a network of over 900 distributors, 25,000 retailers and 1200 service centres across 28 Indian states, with a strong presence in Uttar Pradesh, West Bengal and Gujarat.

stock split: The shares of the company ex-traded stock split in the ratio 10:1 i.e., sub-division of 1 equity share of the company having a face value of Rs 10 each into 10 equity shares of the company having a face value of Re 1. The record date for the stock split was Friday, August 09, 2024.

The company's shares have an ROE of 117 per cent and an ROCE of 84 per cent. As of March 2024, the promoters own 51.54 per cent of the company, FIIs own 0.77 per cent, DIIs own 3.91 per cent and the public owns 43.78 per cent. The stock gave multibagger returns of 325.5 per cent from its 52-week low of Rs 15.04 per share in just 1 year.

Disclaimer: The article is for informational purposes only and not investment advice. 

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