Highest-ever sales: This multibagger micro-cap is in focus as it creates history!

With an impressive 275 per cent surge from its all-time low, the stock has become a multibagger, reflecting its market prowess and investor appeal.

Sunrise Efficient Marketing Limited (SEML) has recently achieved notable milestones, recording an unprecedented sale of 250 Bharat Bijlee IE4 energy-efficient motors in just 10 days, amounting to an impressive Rs 70 lakh. This achievement surpasses typical 6-to-7-month sales volumes. The breakdown includes 60 units of 3 hp motors, 150 units of 5 hp motors, and 50 units of 7.5 hp motors. Despite a 50 to 60 per cent higher cost than regular motors, the IE4 motor's allure lies in its quick 12-month payback period and a commendable 20-year lifespan.

SEML, recognized for these IE4 motors as The Most Innovative Products by IEEMA, strategically targets Surat's textile market, promoting their application in TFO Machines.

In another significant accomplishment, SEML has achieved a milestone in lubricant sales, with 100 kilolitres of Gulf industrial oil in a month. This positions GULF as the No.2 brand in Surat, ahead of Castrol and just behind the market leader Shell. The sales include Thermic fluid, with substantial potential in Surat's market. Despite premium costs, SEML reports unprecedented sales of premium synthetic oils this month.

SEML's aggressive marketing and competitive pricing for Gulf Oil showcase their confidence in expanding the brand's presence. These achievements not only rewrite SEML's records but also establish a lasting impact in the motor and lubricant sales sectors.

MD Commentary: Powering Progress with Energy Efficiency

Lejas Desai, MD of Sunrise Efficient Marketing Limited, celebrates the fruition of their 7-year effort in educating customers on energy-saving motors. He expresses optimism in the rising adoption of energy efficiency, citing enhanced productivity, reduced carbon footprint, and economic benefits. Desai sees a sustainable trend as industrial customers invest in high-cost premium lubricants for extended machinery life, reduced downtime, and improved efficiency, anticipating a promising future in this evolving segment.

About SMEL

Sunrise Efficient Marketing Ltd, a Public Limited company since 2021, pioneers in impacting society through energy-efficient products and education. Led by MD Mr. Lejas Desai, a seasoned professional in lighting and electric motors, the company strategically evolves, offering a wide range of products, including IE 2 and IE 3 grade motors. With an impressive 275 per cent surge from its all-time low, the stock has become a multibagger, reflecting its market prowess and investor appeal.

Disclaimer: The article is for informational purposes only and not investment advice.