DSIJ Mindshare

CoinSwitch registers a staggering 3,500 per cent rise in transaction volumes; crypto adoption witnesses encouraging growth among Indian women!
Karan Dsij
/ Categories: Trending, Mindshare

CoinSwitch registers a staggering 3,500 per cent rise in transaction volumes; crypto adoption witnesses encouraging growth among Indian women!

In 2021, over 14 million Indians used CoinSwitch to learn, buy, trade, or sell crypto assets in a simple, secure, protected environment, making it the largest crypto platform in the country. At the beginning of the year, the platform was serving just over 1 million users.   

This was also the year when CoinSwitch became a learning app for crypto enthusiasts, trying to learn the art of investing. An average user spent 27 minutes per day on the app to buy, trade, and sell crypto assets as well as read informative articles on the platform, a sharp rise from 13 minutes at the beginning of the year. This number was driven by users spending several weeks reading articles on KuberVerse, a learning initiative of CoinSwitch before they invested in the first crypto asset.   

Catering primarily to retail investors, CoinSwitch registered a 3,500 per cent rise in transaction volumes as more Indians started their crypto investing journey as crypto-assets became mainstream worldwide. Most traded crypto assets on the CoinSwitch platform include BTC, DOGE, ETH, MATIC, ADA. Meanwhile, crypto adoption saw an encouraging growth among Indian women.   

As of today, 15 per cent of the company’s total user base comprises women. Delhi, Kolkata, Pune, Mumbai, Lucknow, and Patna became the early crypto adopters. Nearly 60 per cent of our user base is less than 28 years old.   

While many Indians are starting their asset investing journey increasingly, 45-year old plus stock market enthusiasts are experimenting with this high-risk, high-reward asset class.

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