Multibagger from its 52-week low: This electronic products company conquered the home appliances market, now stepping into the air conditioner range!

The stock gave multibagger returns of over 150 per cent from its 52-week low of Rs 88.15 per share.

Cellecor Gadgets Limited, an emerging consumer durables company on India’s fastest-growing electronic goods landscape, announced the launch of the air conditioner range. Over the years, Cellecor has provided a diverse range of products such as mobiles, smart TVs, washing machines, kitchen appliances, smart wearables, and wearables, ensuring customer satisfaction. And conquered the Home Appliances market and now strongly expanding its roots in the emerging demand for ACs. Cellecor's dedication to offering a comprehensive tech solution has led us to unveil Air Conditioners.

Cellecor, having grown successfully in the home appliance sector, is launching a new line of air conditioners this April to meet the rising summer demand for affordable cooling. Recognizing that ACs have become a necessity due to rising incomes and a more reliable electricity grid, Cellecor aims to provide comfort in both urban and rural areas with competitively priced AC units. This strategic move capitalizes on the trend of stable AC prices while fans and coolers have become more expensive, making ACs a better value for consumers. With EMI options available, Cellecor expects strong sales growth in the AC category, providing cool comfort to a wider range of customers.

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Cellecor is launching a new line of split AC units in India this April, aiming to provide comfort at an affordable price. These air conditioners will be available in 1-ton and 1.5-ton capacities, with plans to expand to 12-15 models across categories including Window ACs. They boast a 3-star energy rating, a power-saving mode, and smart technology for a customizable cooling experience with 4-in-1 modes. Cellecor aims to make these ACs available online and offline across India, living up to its mission of offering affordable gadgets and appliances to its customers nationwide.

Today, shares of Cellecor Gadgets Limited plunged 1.44 per cent to Rs 222 per share from its previous closing of Rs 225.25 with an intraday high of Rs 225 and an intraday low of Rs 2219.20. The stock falls under the SME segment with a lot of 1,200 shares. The stock gave multibagger returns of over 150 per cent from its 52-week low of Rs 88.15 per share.

Incorporated in 2020, Cellecor Gadgets Limited is engaged in the procurement, branding, and distribution of televisions, mobile phones, smart wearables, mobile accessories, smart watches, and neckbands. As of September 2023, the promoters of the company own a 51.54 per cent stake, FIIs own 4.41 per cent, DIIs own 6.05 per cent and the rest 38 per cent is owned by the public.

Disclaimer: The article is for informational purposes only and not investment advice.