FII’s favourite company and Ace Turtle collaborate to elevate Dockers brand presence across India

FII’s favourite company and Ace Turtle collaborate to elevate Dockers brand presence across India

Vaishnavi Chauhan
/ Categories: Trending, Mindshare

The stock has witnessed significant buying activity as it has given returns of more than 15 per cent in the last 1 year

Today, the shares of Shoppers Stop Limited soared 2.27 per cent. The company's current market capitalisation is Rs 8,125.27 crore.  

 

Recent development:

Ace Turtle, India’s premier technology-driven retail company and Shoppers Stop have joined forces to introduce Dockers, the renowned global khaki brand, to Indian consumers. This collaboration marks a significant milestone for both entities.

 

The Dockers collection, now available at 15 select Shoppers Stop stores and online and offers a versatile and timeless range tailored specifically for the modern Indian man. From chinos and shirts to sweaters and jackets, each piece reflects Dockers’ unwavering commitment to superior craftsmanship, innovative materials, and enduring style.

 

Embodying the spirit of confidence and sophistication, Dockers empowers individuals to embrace their unique identity as they navigate through diverse urban landscapes and explore new horizons.

 

Management comment:

Kavindra Mishra, Customer Care Associate, Executive Director and CEO, Shoppers Stop Ltd, said; “It has been our constant endeavor to offer premium brands to Indian consumers. In line with our journey towards premiumization, our strategic collaboration with ace turtle to launch Dockers signifies our commitment to curating the best brands for our customers. Dockers brings a timeless blend of quality and style that resonates with the evolving preferences of the modern Indian consumer. Dockers collection will resonate strongly with those who appreciate timeless classics with a modern twist.”

 

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Shareholding pattern:

In the December 2023 quarter, there were no changes in the promoters' pledge, which remained stable at 9.82 per cent of holdings. Additionally, the promoters' holding remained unchanged at 65.55 per cent during the same period. However, there was a slight increase in the stake held by Foreign Institutional Investors (FIIs), rising from 6.78 per cent in September 2023 to 6.85 per cent in December 2023.

Furthermore, the stock has witnessed significant buying activity as it has given returns of more than 15 per cent in the last 1 year.   

 

About company:

Established in 1991, Shoppers Stop Ltd. stands as the nation's foremost retailer of premier fashion and beauty brands.

The product-wise break-up for the company reveals that 60.1 per cent of its offerings are in the apparel category, while the remaining 39.9 per cent falls under non-apparel products. This allocation showcases a diversified portfolio catering to various segments within the retail market.

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